Table of Contents » Chapter 4 : Employment » Chapter 4 : Alternatives to Academia » Chapter 4 : Alternatives to Academia – Designing Industry

Chapter 4 : Alternatives to Academia – Designing Industry

Designing for Industry and other alternatives to academia

There are a growing number of artisans that are designing ceramics for industry. These artist have been involved with working with larger corporations or developing and producing an industrial line of ceramics on their own.


Diana Fyat

Diana Fayt is an artist and designer from San Francisco who creates ceramic art pieces as well as paper and t-shirt designs. In addition, Diana teaches online at “The Clayer: surfacing e-course”. She also authors an active blog and sells her work across the United States and Japan. Please see her blog essay about selling work.


Rae Dunn

own website: raedunn.com
or the design group: magenta-inc.com

Rae Dunn has a Bachelor of Arts Degree in Industrial Design and worked in graphics and fashion design for many years before discovering clay. She currently has a line of wares that is sold nationwide, such as Norstroms. In addition she sells her work at Etsy, terrain, Remodelista, pinkolive, apartment therapy to name a few. Her work is represented through Magenta atprestegious trades shows including the New York International Gift Show, the Chicago Market and the Seattle Gift & Home Accessories Show.


Jered Nelson

At Jered’s Pottery you will find modern, handmade dinnerware and accoutrement, one-of-a-kind gifts, as well as sculptural ceramics. Complete dinnerware sets are custom made to order. Most recently, Jered handcrafted dinnerware for many Bay Area restaurants including COI, Namu Gaji, and Gioia Pizzeria. He is currently working on a new dinnerware line with Chef Louis Maldonado for the Spoonbar in Healdsburg, CA.


Christa Assad

“Making pots provides a few very important things for me: discipline, including regular physical and mental exercise; a measure of creativity and productivity; a role in history as artisan. The choice to pursue potting as a profession came as a bit of a surprise to me at first, but now seems the ideal solution to the puzzle of life. It satisfies the athlete, the academic, and the connoisseur in me alike. I can be my own boss, make my own inventory, and connect with those who buy and use my work. Along with the rewards, there are many lessons to be learned in patience, cooperation, and loss.” Through working closely with galleries such as Leslie Ferrin, and alternative galleries, like the airstream, Christa has developed a career outside of academia and has become a strong role model for emerging artist who want an alternative to academia.